Posts that invite a reply got reliably more replies in 9 of 13 accounts and reliably fewer in none.

Posts that invite a reply got reliably more replies in 9 of 13 accounts and reliably fewer in none.

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Posts that invite a reply got reliably more replies in 9 of 13 accounts and reliably fewer in none.

Posts that invite a reply got reliably more replies in 9 of 13 accounts and reliably fewer in none.

The median account saw +65%. Posts that ask for nothing were reliably lower in 10 of 13 accounts.

An ask counts when the post expects something from its readers.

  • An open question.
  • A pick between named options.
  • A share of their own project or number.

What you can try now: Write one question you do not answer yourself.


A short first line helped in 6 of 13 accounts.

Posts that invite a reply got reliably more replies in 9 of 13 accounts and reliably fewer in none.

A first line of 60 characters or less went with more replies, median gap +27%, in 6 of 13 accounts and fewer in none.

A plain tone went with more replies in 5 of 13 accounts and with fewer in none.

  • A first line of 60 characters or less.
  • A plain tone, without jargon a newcomer does not know.
  • Your own post, rather than a quote.

What you can try now: Cut the first line so it lands in 60 characters.

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