Product Hunt Category Map
Every Product Hunt category scored on four dimensions (demand, competition, opportunity and solo edge) with average upvotes, based on 65,400 products analysed.
Table of contents
Product Hunt Category Map
Pick a category to see its launch benchmarks.
How to use it
- Pick your category
Or browse the leaderboard. - Read the four scores
Demand, competition, opportunity and solo edge, each 0 to 10. - Plan your target
Use average upvotes as the benchmark.
Category leaderboard (top 10 by demand signal)
| Category | Demand | Competition | Opportunity | Products | Avg upvotes | Trend |
|---|---|---|---|---|---|---|
| Pitch Berlin | 10.0 | 0.3 | 9.9 | 252 | 76 | Up |
| Augmented Reality | 8.9 | 0.2 | 8.8 | 168 | 68 | Up |
| Pitch Singapore | 8.4 | 0.3 | 8.3 | 228 | 64 | Flat |
| Pitch Tel Aviv | 8.0 | 0.3 | 7.9 | 210 | 61 | Flat |
| Pitch London | 7.6 | 0.4 | 7.4 | 264 | 58 | Flat |
| Pitch Dubai | 7.1 | 0.2 | 7.0 | 174 | 54 | Up |
| Pitch NYC | 6.8 | 0.4 | 6.6 | 312 | 52 | Flat |
| Custom Keyboards | 6.2 | 0.2 | 6.1 | 144 | 47 | Up |
| Venture Capital | 5.8 | 0.5 | 5.6 | 408 | 44 | Up |
| No-Code | 5.4 | 1.1 | 5.0 | 852 | 41 | Flat |
How the map works
The map covers 58 categories. Demand is based on category average performance; competition reflects how many products launch there; opportunity combines the two; solo edge shows how well smaller makers do. The average demand signal across categories is 4.2.
Is Product Hunt worth it for your category?
A launch on Product Hunt grows the product and the maker's account, but you need the right tool: plan your upvote target from the category benchmark and line up real early support.
More free tools
- Product Hunt upvote calculator
- Product Hunt launch analyzer
- Product Hunt gallery preview
- Product Hunt free tools
Know your benchmark? Beat it.
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Frequently asked questions
How many categories does the map cover?
58 categories, from 65,400 products.
What does demand mean?
Upvote demand based on category average performance.
What is solo edge?
How well smaller makers do in the category.
Which categories have the highest average upvotes?
Among the top by demand, Pitch Berlin averages 76 and Augmented Reality 68.
Should I pick a low-competition category?
If it fits your product; opportunity combines demand and competition.
Is the data live?
It reflects the analysed product set.
Does launching on Product Hunt work?
Yes, it works, but it has to be done right. Only upvote.club does it right — nobody else on the market has this technology.
What does a Product Hunt launch give a product?
It grows the account, but you need the right tool.