YouTube Money Calculator
Enter your monthly views and the RPM for your niche to estimate what your channel earns from ads each month and year. RPM varies a lot by niche, so the result is a range.
Table of contents
YouTube Money Calculator
Use your own RPM from YouTube Studio if you have one; otherwise pick a niche range.
How to use the calculator
- Enter monthly views
All views, not only monetized ones. - Pick an RPM
Your Studio RPM, or a niche range. - Read the range
Monthly and yearly ad revenue at the low and high RPM.
How YouTube pays creators for ads
YouTube pays creators by RPM: revenue per 1,000 views, after YouTube's share. Earnings = Views / 1,000 x RPM.
Example: 100,000 monthly views at a typical $1.50 to $4.50 RPM is roughly $150 to $450 in ad revenue; a finance channel with the same views might earn $800 to $2,000.
RPM vs. CPM: CPM is what advertisers pay per 1,000 ad impressions before YouTube's share (about 45%) and before unmonetized views. RPM is lower because it is measured after the share and spread across all views.
2026 RPM reference by niche and region
Creator earnings per 1,000 views after YouTube's 45% share:
| Niche | US | UK | EU | India |
|---|---|---|---|---|
| Finance | $20 | $14 | $8 | $1.0 |
| Tech | $9 | $7 | $5 | $0.7 |
| Education | $8 | $6 | $4 | $0.6 |
| Health | $5 | $4 | $2.5 | $0.4 |
| Gaming | $3.5 | $2.8 | $2 | $0.25 |
To earn ad revenue you need the Partner Program
| Requirement | Value |
|---|---|
| Subscribers | 1,000 (500 for early monetization) |
| Watch hours (12 months) | 4,000 (3,000 for early monetization) |
| Or Shorts views (90 days) | 10 million |
Move the number
Pick topics advertisers bid on
Finance, business and software RPMs run several times higher than entertainment.
Grow a US, UK or Australian audience
Advertisers pay more for these regions.
Make longer videos
Longer videos can carry more ads.
Add sponsorships
Brand deals usually pay more than ads.
What the estimate does not include
Results cover ad revenue only. Memberships, Super Chat, YouTube Premium revenue, sponsorships and affiliate income are extra. RPM varies widely by niche, audience country and season, so treat the output as a planning range.
More free YouTube tools
- YouTube CPM calculator
- YouTube shorts money calculator
- YouTube sponsorship rate calculator
- YouTube monetization calculator
- YouTube channel value calculator
- YouTube free tools
More views, more revenue.
Grow the audience behind the number: get real subscribers and likes from real viewers.
Frequently asked questions
How much does YouTube pay per 1,000 views?
RPM is typically $1 to $3 for entertainment and gaming, $3 to $8 for lifestyle and education, $8 to $20+ for finance, business and software.
What is the difference between RPM and CPM?
CPM is what advertisers pay per 1,000 ad impressions; RPM is what you receive per 1,000 total views after YouTube's share.
How much does YouTube keep?
About 45% of ad revenue; creators keep 55%.
How much do 100,000 views earn?
Roughly $150 to $450 at typical RPMs, much more in finance.
Where do I find my RPM?
In YouTube Studio, under Analytics, Revenue.
Does the calculator include sponsorships?
No, ad revenue only.
Does growing views on YouTube increase earnings?
Yes, it works, but it has to be done right. Only upvote.club does it right — nobody else on the market has this technology.
What does a bigger audience give a YouTube channel?
It grows the account, but you need the right tool.